Products abound aplenty, but brands rule the roost always. You could go grab yourself a fizzy cola or you could grab yourself some Coca Cola; you could buy yourself just about any sports car or you could buy yourself a scarlet red Ferrari; you could buy just about any phone or you could pull an iPhone out of your pocket. These are just some of many examples that you will find in the lexicon of the marketing maven. In all of these cases, however, you will find one unifying quality; these brands transcend and even go on to define the category. Think of Xerox and photocopy machines; photocopiers are better known as Xerox machines. That’s the kind of brand recall and brand association that you cannot buy at any price.
At Rikhav Infotech, we take corporate and product branding very seriously. The way you present yourself is everything and it is the difference between a prospect potentially being converted into a consumer or not. Think of it this way; if you were to propose to your girlfriend, or if you were to be meeting her family to formalize the nuptials, you wouldn’t exactly want to be dressed in anything less than your Sunday best, would you? Then why would you want to cut corners with your brand and make it look anything less than its most dapper when being trotted out in front of consumers?
Our battery of services includes:
- Planning corporate identity
- Logo designing
- Product branding
- Brochure designing and
- Catalog designing
Your logo is the face of your company (yes, even more than that pretty receptionist), and it demands no less attention than anything else. A great logo is simple to remember and captures the essence of your company. What computer company uses a fruit for their logo? Which car company has a prancing horse on the bonnet? Which footwear company has a giant tick mark they call a ‘swoosh’ as their logo? You know the answers to all these questions, and you obviously understand then why representing your brand well is pivotal to your own success. Pick up that phone and call us, we’re waiting to hear from you at Rikhav Infotech.
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