Tag Archives: Facebook

Mobile blogging tools on the go!

There is nothing more fun then updating your blog posts right then and there as it comes to you. No need to switch on the computer and wait for it to boot up. And no need to preserve your thoughts with paper and pen. Simply whip out your mobile phone and key in to glory. Here we enlist some tools helping you in your endeavor to stay tuned in to your web self while on the go.

Kyte (iTunes) is an uber cool photo blogging tool for your mobile. Kyte brings you mobile ‘slideshow blogging’.

Facebook the world’s biggest social network brings out its own app (iTunes) for mobile. Facebooking is also about blogging and micro blogging. With a recent update to this application one can post messages to your friends as well as to your own wall. The app is also great for seamlessly uploading photos to your online account.

Graffitio (iTunes) is a location based application similar to cloudy but is text based. To offer you an example, say you are at a pub. You can log in to Graffitio and check if there’s a Facebook like wall created for the pub. If there is one, then you can post a message to it. You can also create a wall for the place. Soon these walls will display an interesting series of discussions with enough people tuning in.

Clowdy Photo Blogger (iTunes) allows you to post location based photos online. One can even view photos near to your location. It is an exclusive app in the photo realm. It is free and its file size is 0.1 MB.

Brands and the new ‘Groups’ in Facebook

The new Groups functionality changes some rules of the game and introduces new features. The Groups behave like ‘mini Facebooks’ and are power packed with utilities like document uploading and group chat. These functions can be used for their advantage by intelligent marketers and brands.

There can be many practical uses of Groups. A brand can form a group for Consumer reviews. There is no longer the need to use any separate tools to garner product or customer feedback. You can invite participants to be part of a private Group and host feedback sessions. The Group can be private, public and even secret in nature. The customer will feel at home in the familiar environment and will be more likely to give high quality feedback.

While these groups won’t replace market research for big brands they can provide an insight into customer behavior in a quick and intimate manner. One can create a Group for an Event like conferences, seminars or for networking. The group can allow the members to have a united discussion and can also inform them about any updates regarding the event.

Group chat is the new feature introduced through the medium of the Groups. Brands can use the chat feature to conduct live chats with company and figure heads. One can even schedule live chats to improve interaction. Brands should respect and keep within the acceptable online boundaries and not spam the members or invade their privacy. A good thing to do would be to gain the permission of the member before adding him/her to the group.